Cookie Policy

This Cookie Policy explains how Agentura SPOTLIGHT s.r.o. ("we", "us", "our") uses cookies and similar technologies on patheories.com.

This policy should be read together with our Privacy Policy.

1. Who we are

2. What are cookies?

Cookies are small text files stored on your device when you visit a website.

They help websites function properly, remember preferences, understand how visitors use the website, and support marketing or advertising activities.

Similar technologies may include pixels, tags, scripts, local storage, and other tracking technologies.

3. How we use cookies

We may use cookies and similar technologies to:

• make the website work properly,
• keep you logged in,
• protect the security of the website,
• remember your preferences,
• analyze website traffic,
• understand how users interact with our content,
• measure marketing performance,
• run remarketing and advertising campaigns,
• improve our products, website, and user experience.

4. Types of cookies we use

4.1 Strictly necessary cookies

These cookies are required for the website to function.

They may be used for:

• user login,
• account sessions,
• security,
• checkout functionality,
• product access,
• cookie consent storage,
• website stability.

These cookies cannot usually be disabled through our cookie banner because the website would not work properly without them. The European Commission describes operational/authentication cookies as cookies required for certain pages to function and therefore not requiring consent.

4.2 Preference cookies

Preference cookies help us remember your choices, such as:

• cookie settings,
• interface preferences,
• saved preferences,
• language or display settings, if available.

These cookies improve your experience but are not always essential.

4.3 Analytics cookies

Analytics cookies help us understand how visitors use our website.

We may use analytics tools such as:

• Google Analytics,
• Google Tag Manager,
• other analytics tools.

These cookies may help us understand:

• which pages are visited,
• how users move through the website,
• which products or resources are most interesting,
• where users come from,
• how we can improve the website.

Analytics cookies will be used based on your consent where required by law. The EU describes analytics cookies as a separate category from operational cookies, and cookie guidance generally requires consent for non-essential cookies.

4.4 Marketing and remarketing cookies

Marketing cookies help us measure and improve advertising campaigns.

We may use marketing and remarketing tools such as:

• Meta Pixel,
• Google Tag Manager,
• advertising and remarketing platforms,
• Mailchimp tracking,
• similar marketing technologies.

These technologies may help us:

• measure ad performance,
• show relevant ads,
• create remarketing audiences,
• understand which campaigns bring users to the website,
• avoid showing irrelevant ads too often.

Marketing cookies and pixels will only be used where permitted by law and, where required, after you give consent.

4.5 Payment-related cookies

When payments are enabled, our payment provider, such as Stripe, may use cookies or similar technologies for:

• fraud prevention,
• payment processing,
• checkout security,
• transaction completion.

These cookies may be governed by the payment provider’s own policies.

5. Third-party services

We may use third-party services that place or read cookies and similar technologies.

These may include:

• Google Tag Manager — tag management
• Google Analytics — analytics
• Meta Pixel — advertising and remarketing
• Mailchimp — email marketing and tracking
• Stripe — payment processing
• Lovable / Supabase — website, authentication, database, and backend functionality

Third-party providers may process data according to their own privacy and cookie policies.

6. Cookie consent

When you first visit our website, you may see a cookie banner.

The banner may allow you to:

• accept all cookies,
• reject non-essential cookies,
• manage cookie preferences by category.

Strictly necessary cookies may remain active because they are needed for the website to function.

Analytics, marketing, remarketing, and similar non-essential cookies should only be activated after consent where required by law. Consent should be specific, informed, and freely given; GDPR-related guidance emphasizes that consent is a precondition for lawful processing in situations covered by the ePrivacy rules.

7. Managing your cookie preferences

You can manage or change your cookie preferences at any time through the Cookie Settings link in the website footer, if available.

You can also manage cookies through your browser settings.

Most browsers allow you to:

• delete cookies,
• block cookies,
• allow cookies for selected websites,
• block third-party cookies,
• clear browsing data.

Please note that blocking some cookies may affect how the website works.

8. Changes to this Cookie Policy

We may update this Cookie Policy from time to time.

The latest version will always be available on our website and will show the latest “Last updated” date.

9. Contact

For questions about this Cookie Policy, contact us at: